{"id":283,"date":"2026-05-27T23:04:01","date_gmt":"2026-05-27T23:04:01","guid":{"rendered":"https:\/\/lauriegosselin.fr\/?p=283"},"modified":"2026-09-03T15:03:55","modified_gmt":"2026-09-03T15:03:55","slug":"contenu","status":"publish","type":"post","link":"https:\/\/lauriegosselin.fr\/index.php\/2026\/05\/27\/contenu\/","title":{"rendered":"Communication et cr\u00e9ation de contenu"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"283\" class=\"elementor elementor-283\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4e841d1 e-con-full e-flex e-con e-child\" data-id=\"4e841d1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9dc4291 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"9dc4291\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Communication &amp; Cr\u00e9ation de contenu<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7993cb9 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"7993cb9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Cr\u00e9er des contenus pertinents et coh\u00e9rents est essentiel pour d\u00e9velopper une pr\u00e9sence digitale engageante.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dfc175f elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"dfc175f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"138\" data-end=\"454\">Au fil de mes exp\u00e9riences, j\u2019ai particip\u00e9 \u00e0 diff\u00e9rents projets de communication digitale m\u00ealant cr\u00e9ation de contenus, r\u00e9seaux sociaux, emailing et r\u00e9daction web. Mon objectif : concevoir des contenus adapt\u00e9s \u00e0 l\u2019identit\u00e9 de chaque marque tout en r\u00e9pondant \u00e0 des objectifs de visibilit\u00e9, d\u2019engagement et de coh\u00e9rence.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-58e36df e-flex e-con-boxed e-con e-parent\" data-id=\"58e36df\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-61d3599 elementor-widget-divider--separator-type-pattern elementor-widget-divider--no-spacing elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"61d3599\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\" style=\"--divider-pattern-url: url(&quot;data:image\/svg+xml,%3Csvg xmlns=&#039;http:\/\/www.w3.org\/2000\/svg&#039; preserveAspectRatio=&#039;xMidYMid meet&#039; overflow=&#039;visible&#039; height=&#039;100%&#039; viewBox=&#039;0 0 120 26&#039; fill=&#039;black&#039; stroke=&#039;none&#039;%3E%3Cpolygon points=&#039;0,14.4 0,21 11.5,12.4 21.3,20 30.4,11.1 40.3,20 51,12.4 60.6,20 69.6,11.1 79.3,20 90.1,12.4 99.6,20 109.7,11.1 120,21 120,14.4 109.7,5 99.6,13 90.1,5 79.3,14.5 71,5.7 60.6,12.4 51,5 40.3,14.5 31.1,5 21.3,13 11.5,5 \t&#039;\/%3E%3C\/svg%3E&quot;);\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-89890d8 e-con-full e-flex e-con e-child\" data-id=\"89890d8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-76de7af elementor-view-stacked elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"76de7af\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-envelope\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M464 64H48C21.49 64 0 85.49 0 112v288c0 26.51 21.49 48 48 48h416c26.51 0 48-21.49 48-48V112c0-26.51-21.49-48-48-48zm0 48v40.805c-22.422 18.259-58.168 46.651-134.587 106.49-16.841 13.247-50.201 45.072-73.413 44.701-23.208.375-56.579-31.459-73.413-44.701C106.18 199.465 70.425 171.067 48 152.805V112h416zM48 400V214.398c22.914 18.251 55.409 43.862 104.938 82.646 21.857 17.205 60.134 55.186 103.062 54.955 42.717.231 80.509-37.199 103.053-54.947 49.528-38.783 82.032-64.401 104.947-82.653V400H48z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-56256a0 elementor-widget elementor-widget-heading\" data-id=\"56256a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Newsletter et E-mailing<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c3b4b62 e-con-full e-flex e-con e-child\" data-id=\"c3b4b62\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-8fba299 e-con-full e-flex e-con e-child\" data-id=\"8fba299\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2ca8d2a elementor-widget elementor-widget-text-editor\" data-id=\"2ca8d2a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"779\" data-end=\"876\">Cr\u00e9ation de campagnes d&#8217;emailing dans le cadre de la promotion d&#8217;\u00e9v\u00e9nements ou de produits.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dd2c494 elementor-widget elementor-widget-heading\" data-id=\"dd2c494\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">objectif<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-495aaa9 elementor-widget elementor-widget-text-editor\" data-id=\"495aaa9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"891\" data-end=\"1013\">Informer les clients, valoriser l\u2019\u00e9v\u00e9nement et encourager les inscriptions gr\u00e2ce \u00e0 une communication claire et engageante.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6011b2a elementor-widget elementor-widget-heading\" data-id=\"6011b2a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">R\u00e9alisations<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-58c383d elementor-widget elementor-widget-text-editor\" data-id=\"58c383d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul data-start=\"1032\" data-end=\"1179\"><li data-section-id=\"1dqw4yo\" data-start=\"1032\" data-end=\"1058\">r\u00e9daction des contenus<\/li><li data-section-id=\"1t431q4\" data-start=\"1059\" data-end=\"1083\">cr\u00e9ation des visuels<\/li><li data-section-id=\"1fpf1vr\" data-start=\"1084\" data-end=\"1116\">int\u00e9gration de la newsletter<\/li><li data-section-id=\"1uuzr7q\" data-start=\"1117\" data-end=\"1152\">optimisation de la mise en page<\/li><li data-section-id=\"qljlz5\" data-start=\"1153\" data-end=\"1179\">suivi des performances<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-993d35c elementor-widget elementor-widget-heading\" data-id=\"993d35c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">R\u00e9sultats<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c6f246a elementor-widget elementor-widget-text-editor\" data-id=\"c6f246a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul data-start=\"1195\" data-end=\"1305\"><li data-section-id=\"1j4yxv5\" data-start=\"1195\" data-end=\"1231\">am\u00e9lioration du taux d\u2019ouverture<\/li><li data-section-id=\"3vzwun\" data-start=\"1232\" data-end=\"1265\">augmentation des interactions<\/li><li data-section-id=\"risr0j\" data-start=\"1266\" data-end=\"1305\">meilleure visibilit\u00e9 de l\u2019\u00e9v\u00e9nement ou du produit<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e7c44d6 elementor-arrows-position-inside elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"e7c44d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;both&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Image Carousel\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 3\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/lauriegosselin.fr\/wp-content\/uploads\/2026\/05\/Capture-decran-2026-05-28-011126.png\" alt=\"Capture d\u2019\u00e9cran 2026-05-28 011126\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 3\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/lauriegosselin.fr\/wp-content\/uploads\/2026\/05\/glaces.png\" alt=\"glaces\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 3\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/lauriegosselin.fr\/wp-content\/uploads\/2026\/05\/paques.png\" alt=\"paques\" 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class=\"e-font-icon-svg e-far-thumbs-up\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M466.27 286.69C475.04 271.84 480 256 480 236.85c0-44.015-37.218-85.58-85.82-85.58H357.7c4.92-12.81 8.85-28.13 8.85-46.54C366.55 31.936 328.86 0 271.28 0c-61.607 0-58.093 94.933-71.76 108.6-22.747 22.747-49.615 66.447-68.76 83.4H32c-17.673 0-32 14.327-32 32v240c0 17.673 14.327 32 32 32h64c14.893 0 27.408-10.174 30.978-23.95 44.509 1.001 75.06 39.94 177.802 39.94 7.22 0 15.22.01 22.22.01 77.117 0 111.986-39.423 112.94-95.33 13.319-18.425 20.299-43.122 17.34-66.99 9.854-18.452 13.664-40.343 8.99-62.99zm-61.75 53.83c12.56 21.13 1.26 49.41-13.94 57.57 7.7 48.78-17.608 65.9-53.12 65.9h-37.82c-71.639 0-118.029-37.82-171.64-37.82V240h10.92c28.36 0 67.98-70.89 94.54-97.46 28.36-28.36 18.91-75.63 37.82-94.54 47.27 0 47.27 32.98 47.27 56.73 0 39.17-28.36 56.72-28.36 94.54h103.99c21.11 0 37.73 18.91 37.82 37.82.09 18.9-12.82 37.81-22.27 37.81 13.489 14.555 16.371 45.236-5.21 65.62zM88 432c0 13.255-10.745 24-24 24s-24-10.745-24-24 10.745-24 24-24 24 10.745 24 24z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9332ff1 elementor-widget elementor-widget-heading\" data-id=\"9332ff1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Gestion des r\u00e9seaux sociaux<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-dc4ec42 e-con-full e-flex e-con e-child\" data-id=\"dc4ec42\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2d2abe7 elementor-widget__width-initial elementor-widget elementor-widget-video\" data-id=\"2d2abe7\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"http:\/\/lauriegosselin.fr\/wp-content\/uploads\/2026\/05\/VIN-\u2018O-FOLIE.mp4\" autoplay=\"\" loop=\"\" controls=\"\" muted=\"muted\" controlsList=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-78609df e-con-full e-flex e-con e-child\" data-id=\"78609df\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-215198e elementor-widget elementor-widget-text-editor\" data-id=\"215198e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"1357\" data-end=\"1468\">Cr\u00e9ation et planification de contenus pour renforcer la pr\u00e9sence digitale d\u2019une marque sur les r\u00e9seaux sociaux.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6d7101c elementor-widget elementor-widget-heading\" data-id=\"6d7101c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">objectif<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4b0b7e0 elementor-widget elementor-widget-text-editor\" data-id=\"4b0b7e0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"1647\" data-end=\"1729\">D\u00e9velopper une communication plus coh\u00e9rente, r\u00e9guli\u00e8re et adapt\u00e9e \u00e0 la communaut\u00e9.<\/p><p data-start=\"1647\" data-end=\"1729\">Promouvoir des \u00e9v\u00e9nements, services ou produits.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d7e3f7f elementor-widget elementor-widget-heading\" data-id=\"d7e3f7f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">R\u00e9alisations<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aefe4a3 elementor-widget elementor-widget-text-editor\" data-id=\"aefe4a3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul data-start=\"1032\" data-end=\"1179\"><li data-section-id=\"3o6xxf\" data-start=\"1487\" data-end=\"1515\">cr\u00e9ation de publications<\/li><li data-section-id=\"3o6xxf\" data-start=\"1487\" data-end=\"1515\">cr\u00e9ation de contenus \u00e9ph\u00e9m\u00e8res<\/li><li data-section-id=\"nof9hi\" data-start=\"1516\" data-end=\"1542\">r\u00e9daction des captions<\/li><li data-section-id=\"1e7nj3v\" data-start=\"1543\" data-end=\"1582\">\u00e9laboration du calendrier \u00e9ditorial<\/li><li data-section-id=\"17l5a8f\" data-start=\"1583\" data-end=\"1606\">cr\u00e9ation de visuels<\/li><li data-section-id=\"w9ddkh\" data-start=\"1607\" data-end=\"1632\">suivi de l\u2019engagement<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d471780 elementor-widget elementor-widget-heading\" data-id=\"d471780\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">R\u00e9sultats<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d0c43ed elementor-widget elementor-widget-text-editor\" data-id=\"d0c43ed\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul data-start=\"1195\" data-end=\"1305\"><li data-section-id=\"3vzwun\" data-start=\"1232\" data-end=\"1265\">augmentation des interactions<\/li><li data-section-id=\"risr0j\" data-start=\"1266\" data-end=\"1305\">meilleure visibilit\u00e9 de l\u2019\u00e9v\u00e9nement<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7de4603 elementor-widget-divider--separator-type-pattern elementor-widget-divider--no-spacing elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"7de4603\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\" style=\"--divider-pattern-url: url(&quot;data:image\/svg+xml,%3Csvg xmlns=&#039;http:\/\/www.w3.org\/2000\/svg&#039; preserveAspectRatio=&#039;xMidYMid meet&#039; overflow=&#039;visible&#039; height=&#039;100%&#039; viewBox=&#039;0 0 120 26&#039; fill=&#039;black&#039; stroke=&#039;none&#039;%3E%3Cpolygon points=&#039;0,14.4 0,21 11.5,12.4 21.3,20 30.4,11.1 40.3,20 51,12.4 60.6,20 69.6,11.1 79.3,20 90.1,12.4 99.6,20 109.7,11.1 120,21 120,14.4 109.7,5 99.6,13 90.1,5 79.3,14.5 71,5.7 60.6,12.4 51,5 40.3,14.5 31.1,5 21.3,13 11.5,5 \t&#039;\/%3E%3C\/svg%3E&quot;);\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-692e82d e-con-full e-flex e-con e-child\" data-id=\"692e82d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a22eb79 elementor-view-stacked elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"a22eb79\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-paint-brush\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M167.02 309.34c-40.12 2.58-76.53 17.86-97.19 72.3-2.35 6.21-8 9.98-14.59 9.98-11.11 0-45.46-27.67-55.25-34.35C0 439.62 37.93 512 128 512c75.86 0 128-43.77 128-120.19 0-3.11-.65-6.08-.97-9.13l-88.01-73.34zM457.89 0c-15.16 0-29.37 6.71-40.21 16.45C213.27 199.05 192 203.34 192 257.09c0 13.7 3.25 26.76 8.73 38.7l63.82 53.18c7.21 1.8 14.64 3.03 22.39 3.03 62.11 0 98.11-45.47 211.16-256.46 7.38-14.35 13.9-29.85 13.9-45.99C512 20.64 486 0 457.89 0z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f1d672f elementor-widget elementor-widget-heading\" data-id=\"f1d672f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Cr\u00e9ation de supports visuels<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a3e94d8 e-con-full e-flex e-con e-child\" data-id=\"a3e94d8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-38fe032 e-con-full e-flex e-con e-child\" data-id=\"38fe032\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-28b2c2e elementor-widget elementor-widget-text-editor\" data-id=\"28b2c2e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"186\" data-end=\"511\">Dans mes exp\u00e9riences, j\u2019ai particip\u00e9 \u00e0 la conception de diff\u00e9rents contenus graphiques destin\u00e9s aux r\u00e9seaux sociaux, aux campagnes de communication et aux supports digitaux internes. L\u2019objectif est toujours le m\u00eame : traduire une id\u00e9e ou un message en un visuel compr\u00e9hensible, esth\u00e9tique et align\u00e9 avec l\u2019identit\u00e9 de marque.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e6abbff elementor-widget elementor-widget-heading\" data-id=\"e6abbff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">objectif<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-847b256 elementor-widget elementor-widget-text-editor\" data-id=\"847b256\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul><li data-section-id=\"1koio5i\" data-start=\"2466\" data-end=\"2489\">attirer l\u2019attention<\/li><li data-section-id=\"1br5iee\" data-start=\"2490\" data-end=\"2531\">faciliter la compr\u00e9hension du message<\/li><li data-section-id=\"1wp0jjm\" data-start=\"2532\" data-end=\"2563\">renforcer l\u2019image de marque<\/li><li data-section-id=\"rtdgjj\" data-start=\"2564\" data-end=\"2602\" data-is-last-node=\"\">am\u00e9liorer l\u2019engagement des audiences<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-300ca6d elementor-widget elementor-widget-heading\" data-id=\"300ca6d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">R\u00e9alisations<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ddd145d elementor-widget elementor-widget-text-editor\" data-id=\"ddd145d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul data-start=\"1032\" data-end=\"1179\"><li data-section-id=\"10tkp6w\" data-start=\"1743\" data-end=\"1780\">cr\u00e9ation de visuels promotionnels<\/li><li data-section-id=\"uoyfg0\" data-start=\"1781\" data-end=\"1811\">d\u00e9clinaisons multi-formats<\/li><li data-section-id=\"1xp9g5j\" data-start=\"1812\" data-end=\"1858\">adaptation aux contraintes des plateformes<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b082100 elementor-widget elementor-widget-heading\" data-id=\"b082100\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Ma d\u00e9marche<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cf633c0 elementor-widget elementor-widget-text-editor\" data-id=\"cf633c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul data-start=\"1195\" data-end=\"1305\"><li data-section-id=\"ojfoxg\" data-start=\"2115\" data-end=\"2154\">comprendre le message \u00e0 transmettre<\/li><li data-section-id=\"4ne1hc\" data-start=\"2155\" data-end=\"2201\">respecter l\u2019identit\u00e9 visuelle de la marque<\/li><li data-section-id=\"1rk59pd\" data-start=\"2202\" data-end=\"2238\">assurer la lisibilit\u00e9 du contenu<\/li><li data-section-id=\"1u5m4p3\" data-start=\"2239\" data-end=\"2276\">adapter le format \u00e0 la plateforme<\/li><li data-section-id=\"1oy2or8\" data-start=\"2277\" data-end=\"2336\">maintenir une coh\u00e9rence globale dans les communications<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a519a1c gallery-spacing-custom elementor-widget__width-inherit elementor-widget elementor-widget-image-gallery\" data-id=\"a519a1c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-gallery.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-gallery\">\n\t\t\t\n<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"a519a1c\" 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data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"a519a1c\" data-elementor-lightbox-title=\"midi libre une f\u00eate des m\u00e8res\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzA0LCJ1cmwiOiJodHRwczpcL1wvbGF1cmllZ29zc2VsaW4uZnJcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjZcLzA1XC9taWRpLWxpYnJlLXVuZS1mZXRlLWRlcy1tZXJlcy5qcGVnIiwic2xpZGVzaG93IjoiYTUxOWExYyJ9\" href='https:\/\/lauriegosselin.fr\/wp-content\/uploads\/2026\/05\/midi-libre-une-fete-des-meres.jpeg'><img loading=\"lazy\" decoding=\"async\" width=\"654\" height=\"960\" src=\"https:\/\/lauriegosselin.fr\/wp-content\/uploads\/2026\/05\/midi-libre-une-fete-des-meres.jpeg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/lauriegosselin.fr\/wp-content\/uploads\/2026\/05\/midi-libre-une-fete-des-meres.jpeg 654w, https:\/\/lauriegosselin.fr\/wp-content\/uploads\/2026\/05\/midi-libre-une-fete-des-meres-204x300.jpeg 204w\" sizes=\"(max-width: 654px) 100vw, 654px\" \/><\/a>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0af5bd4 elementor-widget-divider--separator-type-pattern elementor-widget-divider--no-spacing elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"0af5bd4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\" style=\"--divider-pattern-url: url(&quot;data:image\/svg+xml,%3Csvg xmlns=&#039;http:\/\/www.w3.org\/2000\/svg&#039; preserveAspectRatio=&#039;xMidYMid meet&#039; overflow=&#039;visible&#039; height=&#039;100%&#039; viewBox=&#039;0 0 120 26&#039; fill=&#039;black&#039; stroke=&#039;none&#039;%3E%3Cpolygon points=&#039;0,14.4 0,21 11.5,12.4 21.3,20 30.4,11.1 40.3,20 51,12.4 60.6,20 69.6,11.1 79.3,20 90.1,12.4 99.6,20 109.7,11.1 120,21 120,14.4 109.7,5 99.6,13 90.1,5 79.3,14.5 71,5.7 60.6,12.4 51,5 40.3,14.5 31.1,5 21.3,13 11.5,5 \t&#039;\/%3E%3C\/svg%3E&quot;);\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Communication &amp; Cr\u00e9ation de contenu Cr\u00e9er des contenus pertinents et coh\u00e9rents est essentiel pour d\u00e9velopper une pr\u00e9sence digitale engageante. Au fil de mes exp\u00e9riences, j\u2019ai particip\u00e9 \u00e0 diff\u00e9rents projets de communication digitale m\u00ealant cr\u00e9ation de contenus, r\u00e9seaux sociaux, emailing et r\u00e9daction web. Mon objectif : concevoir des contenus adapt\u00e9s \u00e0 l\u2019identit\u00e9 de chaque marque tout [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-283","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/lauriegosselin.fr\/index.php\/wp-json\/wp\/v2\/posts\/283","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lauriegosselin.fr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lauriegosselin.fr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lauriegosselin.fr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/lauriegosselin.fr\/index.php\/wp-json\/wp\/v2\/comments?post=283"}],"version-history":[{"count":37,"href":"https:\/\/lauriegosselin.fr\/index.php\/wp-json\/wp\/v2\/posts\/283\/revisions"}],"predecessor-version":[{"id":403,"href":"https:\/\/lauriegosselin.fr\/index.php\/wp-json\/wp\/v2\/posts\/283\/revisions\/403"}],"wp:attachment":[{"href":"https:\/\/lauriegosselin.fr\/index.php\/wp-json\/wp\/v2\/media?parent=283"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lauriegosselin.fr\/index.php\/wp-json\/wp\/v2\/categories?post=283"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lauriegosselin.fr\/index.php\/wp-json\/wp\/v2\/tags?post=283"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}